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Marketing activities can be time consuming for those business people who are interested in increasing their brand awareness and drawing more sales. There are many outlets for promoting a [...]

Assessing your competitors serves four useful purposes: 1. It requires you to assess your existing market share and current business methods. We all operate in a competitive environment, and it’s [...]

To see why the majority of small businesses underperform, it may be helpful first to look at the factors at play when large companies underperform.In the 1980’s the Board of AWA, a large [...]

Spiritually Intelligent Leadership by Danah ZoharWhat makes a great leader? Some say it is the ability to give a clear sense of direction. Some, that it is the ability to make tough decisions. [...]

When you want to retain your best staff in a competitive job market, giving them a salary increase is likely to be the first thing that comes to mind. But before you decide on giving them that [...]

A recent survey of the Australia’s top employers has revealed some surprising results. The survey included over 124,000 employees in more than 200 countries was carried out by human [...]

Are you clear as crystal about the difference between FEATURES and BENEFITS? Because, if you are not, you are simply throwing sales out the door.Why? Because your customers buy BENEFITS. They [...]

I recently had the pleasure of reading a great article about Public Speaking by author and Non-Profit Sector expert Dan Pallotta. The points he made are so spot on that I thought I would share it [...]

Financial donations: Via the Premiers Flood Appeal – 1800 219 028 – or donate in person at any Queensland branch of the National Australia Bank, Commonwealth, ANZ, Westpac, Suncorp or Bank of [...]

The Golden Rule Seek first to understand, then to be understood. Rule 5 of the 7 Habits of Highly Effective People (Rule 1 of Conflict Management): The Silver Rule Conflicts are emotional events [...]