Our Ideal Client Profile

Just as in your business you’ve probably come to recognise that all clients are not created equal and that a few clients are “ideal” from your point of view, we’ve done [...]

Our Vision, Mission & Values

Our Vision To be recognised and rewarded for having the world’s most effective systems for coaching business clients to success. Our Mission Improving business by: Clarifying goals Transforming [...]

How We Apply Our Values

In the context of our careers and work, the things we value most are: Integrity We will always be honest in our dealings, and true to our values, to our Code of Conduct and to our promises to, [...]

Commentary on Our Values

A Commentary on Our Values “I was asked a while ago, why I had ranked our values as they are. I thought you might find the answer informative.” Peter Rowe, MD, ProfiTune Business Systems [...]

Relationship Marketing – Strategic Alliances And Sales

In a former lifetime the MD of ProfiTune, Peter Rowe, developed and marketed workshop management software for the automotive trade and, in that era his friend, Mark Boyce, developed vehicle [...]

When Bad Times Are Good – Business Growth And Development

When the season is good everything grows – including the weeds. “I like a good drought. It tends to get rid of the deadwood”, my farmer mate Curly used to say – and he wasn’t talking [...]

Kaizen – Business Growth And Development

Kaizen is the concept of making continuous incremental (small) improvements to a working concept until it nears perfection.  The progression from early post-war Toyota vehicles to the Lexus is a [...]

Simple Steps For Your Personal Health

If you own/manage a small or medium business, you are working around 25% more hours than you were 10 years ago – and using an older (and probably less fit) body to do it with! Run any piece [...]

Having A Code Of Conduct Is Essential To Business Planning

If you don’t have a written Code of Conduct (or Team Charter) then the people in your team are making it up as they go, and you can expect some painful, and sometimes costly, mistakes. One [...]

Email Marketing Backfires On Bank

Oops!  A UK bank recently alienated 2000 of its richest and most valued customers after deciding to use a new electronic mail system to market a new range of services to them. It had one of its [...]