Good First Impressions – A Basic Part Of Business Marketing And Sales

When some people link “modelling” and clothes they think of catwalks and outrageous prices but in this article I do want to talk about clothes and the part they play in creating [...]

Memory Games

Have fun, while you improve your memory! Have you ever looked up a phone number and repeated it over and over to yourself until you dialled it correctly? This draws on your working memory; [...]

Marketing With A Less Direct Strategic Alliance

One of our clients, an automotive service specialist, uses two “special purpose SAs” to great advantage. In an era when it is hard to find good tradespeople, and even harder to [...]

Marketing Your Business With Strategic Alliances

Your Secret Client Stream Who is in a position to send clients your way? Who interacts with your perfect target market? One tool for marketing your business is the use of Strategic Alliances. If [...]

Marketing Your Business Through Staff/Customer Relationships

Dan Kahl is an American sales trainer, and he recently suggested that we: Broaden the relationship with good customers by proactively introducing them to other employees in your business.The best [...]

Change Is A Choice

With an uncertain future looming large, and media doomsdayers raising the paranoia stakes, many among us could be forgiven for feeling fearful. But in the wise words of the millionaire, [...]

Technology That Is Changing Face Of Business

The changing face of business has never been more apparent than NOW. In a recent blog by Chris Rawson  on Nov 19th 2009, this was highlighted by the numerous apps available for iphones that are [...]

Thoughts on the Subject of Motivation

I do not try to dance better than anyone else. I only try to dance better than myself. Mikhail Baryshnikov You are the embodiment of the information you choose to accept and act upon. To change [...]

The Psychology Of People Management

Matthew Lieberman, a neuroscience researcher at UCLA, says human beings are hard-wired to feel physical discomfort when they experience exclusion from a group or from the good will of a [...]

Using Goals As A System For Top Performance

Looking to make improvements, but not sure where to start? How about some systems to guide you along the way? So, your first rule for top personal performance is to take a good, strong look at [...]