The Procrastinator’s Toolkit

Congratulations!If you are reading this we’ll assume that you are professional procrastinator who has taken the first step in your own rescue: You’ve accepted that Procrastination is [...]

Digital Or Print?

Have you noticed that every year there have been fewer traditional printed Christmas cards arriving in the post?Seems that many businesses are ‘saving the trees’ and also some money [...]

Using A Corporate Video For Promotional Activities

Marketing activities can be time consuming for those business people who are interested in increasing their brand awareness and drawing more sales. There are many outlets for promoting a [...]

How to Assess Your Business Competitors

Assessing your competitors serves four useful purposes: 1. It requires you to assess your existing market share and current business methods. We all operate in a competitive environment, and it’s [...]

Why Small Businesses Usually Under-Perform

To see why the majority of small businesses underperform, it may be helpful first to look at the factors at play when large companies underperform.In the 1980’s the Board of AWA, a large [...]

Spiritually Intelligent Leadership

Spiritually Intelligent Leadership by Danah ZoharWhat makes a great leader? Some say it is the ability to give a clear sense of direction. Some, that it is the ability to make tough decisions. [...]

How to Conduct a Salary Review

When you want to retain your best staff in a competitive job market, giving them a salary increase is likely to be the first thing that comes to mind. But before you decide on giving them that [...]

What Do Employees REALLY Want

A recent survey of the Australia’s top employers has revealed some surprising results. The survey included over 124,000 employees in more than 200 countries was carried out by human [...]

Features & Benefits Statements

Are you clear as crystal about the difference between FEATURES and BENEFITS? Because, if you are not, you are simply throwing sales out the door.Why? Because your customers buy BENEFITS. They [...]

Delivering The Speech Of Your Life

I recently had the pleasure of reading a great article about Public Speaking by author and Non-Profit Sector expert Dan Pallotta. The points he made are so spot on that I thought I would share it [...]