Do You Really Know What Your Customer Wants?

Identifying the Wants of the Market-Place The recipe for preparing a delicious Rabbit Stew starts with, “First, catch your rabbit”. Similarly, in preparing for excellent selling results you might [...]

Undertaking a Competitor Analysis

Assessing the Competition Assessing your competitors serves four useful purposes: It requires you to assess your existing market share and current business methods. We all operate in a [...]

Team Passports

Here’s a fun team-builder that one of my high-energy business acquaintances uses with her team and which may find a place in yours: Issue each member with a “passport” the front of which contains [...]

Pareto’s Principle or The 80/20 Rule

An Italian nobleman and economist Vilfredo Pareto (1848-1923) was the first person to postulate on the universal interdependency of economic events. Apart from being required reading for the [...]

Using Staff to Strengthen Bonds

Dan Kahl is an American sales trainer, and he recently suggested that we: Broaden the relationship with good customers by proactively introducing them to other employees in your business. The [...]

Press Room

Peter Rowe Press Release – SPP (1) “There is strong empirical evidence that the vast majority of enterprises, when measured in terms of their effective use of people, work at 20% efficiency [...]

How Do I Attract My Ideal Customers?

I Can’t Attract Enough Good Customers to be Safe If you’re in business you’ve probably already worked out that the “wrong” customers send you broke.  They are the [...]

Bribery In Business- How Do You Handle It?

Back Story The following note came through from one of my coaching clients:  “[school district name] deal:  We’re starting to get traction there and it looks like they have over $1 [...]

Links

Executive Institute of Management The Executive Institute of Management has partnered with ProfiTune to offer our Diploma of Business Coaching through their Registered Training Organisation.  [...]

Deal Mediation

About Deal Mediation Deal mediation is a 3-party negotiation in which the two interested parties to a prospective deal jointly ask a third and neutral person (the Deal Mediator) to help them [...]